Factores a tener en cuenta en la valuación de una empresa.

Abstract

This paper begins with the idea of having a somewhat clearer picture of the task to give a price to a company, which is starting to establish a company and evaluate the methods used for this activity. For that reason, it is based on Martinez (2001) in which are enunciated the most commonly used methods for valuing an economic entity, given a simpler approach. Likewise, it is added elements that aforementioned author ignores, to integrate new elements that could potentially affect the price of a company given that the assessment should be aimed considering all stakeholders. These other aspects added to the research by Martinez (2001) are supported by various papers that were presented at the XX International Congress of Accounting, Management and Informatics of the UNAM, which was held in Mexico City in October 2015. You can highlight those dealing with issues that directly affect the XXI century organizations such as corporate social responsibility, and innovation projects and information technology.