Designing worlds national design : histories in an age of globalization
Date
2016Author
Fallan, Kjetil
Lees-Maffei, Grace
Advisor
Fallan, Kjetil
Lees-Maffei, Grace
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Abstract
Design is simultaneously global, regional, national and local (Calvera 2005), and
it has been so at least since the dramatic increase in intercontinental trade and
travel in the fifteenth century. The Silk Road and the transatlantic slave trade
are examples of the pre-modern and early modern globalization of commerce
associated with the development of similarly global channels of communication
about goods and their design and manufacture. Today, the cars we celebrate as
‘Italian’, for example, could just as well be designed by Britons and Brazilians
and manufactured in Poland and Pakistan, on behalf of multi-national owners,
for markets in Switzerland and Swaziland. But while design might be more
global than ever before, it is still conditioned by, and in turn informs, its global,
regional, national and local contexts at once. Technological developments,
including the world wide web, digital cloud services and CADCAM, enable
collaboration between automotive designers, for example, working anywhere
from Delhi and Detroit to Dubai, but however well-travelled the designers
themselves might be, they operate from within physical contexts in which local,
regional and national as well as international factors are active.
Palabras clave
Designing; Design history; GlobalizationCreative Commons
https://creativecommons.org/licenses/by-nc-nd/4.0/Link to resource
https://www.jstor.org/stable/j.ctv8bt1mvCollections
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